I beg your pardon - a what business model? According to Wikipedia "a Philanthropreneur is an enterpriserial philanthropist." An enterpriser is "someone who runs an enterprise, most often their own business" and philanthropic gift is "providing for the increase in the well-being of humanity and the environment."
There is a growing community of people who are living this new reality. These people have lattained there is an abundance of wealth in the world and don't subscribe the mistaken reasoning that goes "once I have made my fortune climb the corporate ladder I will be able to have my share of the abundance so contribute to philanthropic causes."
These people now know that it is not the way life works. They know that abundance begins first with making a decision. They have definite they want to be wealthy, to be a help in the world, and they are being that soul now.
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But having made that decision, how does the soul in Wall Street much set about making that happen for themselves?
There is an abundance of new ideas and opportunities available; new ones it seems every day, hour minute and second. Which is the one that enables these people to realise what they have definite to be?
New on the scene is a business that does just that. A business whose core vision is philanthropic gift. The mission for this business is "To empower individuals with chance, and to facilitate humanitarian and environmental aid, where it is requisite in the world."
This is a win-win-win business where money from the gross revenue of those involved goes directly to humanitarian and environmental projects. The company, headquartered in the US, partners with action-oriented humanitarian and environmental organizations that implement immediate, also as sustainable, long-term solutions to the world's problems, such as delivering food, medical care, building water purification systems and educational mechanisms that get obviate prejudice, oppression, and violence.
And if that is not enough those involved in the business have an chance to roll up their sleeves and contribute on site in a much more soulal way by giving their own sweat equity.
The product for this business is provided by a partner company that has been a drawing card in its niche in the travel industry for nearly two decades and provides customers with top ledge global travel services at deeply discounted prices. Why travel you bet does this fit the vision? It seems that a common passion amongst winnerful enterprisers is a love of travel then it's no surprise that for philanthropreneurs popular destinations are the humanitarian and environmental project sites themselves.
By operational their business these business owners are being the philanthropreneur they have envisioned, and they're being it now, doing it now, and having the rewards now, not fantasizing about it in the unwarranted world of "once I have enough money, then I'll be able to do what I want". They have discovered this business enables them to have what Napoleon Hill describes in his classic book "Think and Grow Rich" as the "one quality one must own to win, and that is definiteness of purpose."
Businesses that have a vision to be a positive force ever-changing the world for the better are not uncommon, but this new business is entirely unique in that it has not only enshrined this in the company mission, but has also cemented it in place as a cornerstone of its fundamental method of operational: revenues are applied to humanitarian and environmental initiatives all around the globe. In fact the very raison d'etre for taking its products to market is for the company and its distributors to do their part to bring into being a world in which each man has the food, home, and quality of life they merit and for generations to come.
The business model employed by the company is one of the most effective at delivering market leading performance for all stake holders: network marketing. The founders and drawing card game in the company have over fifty years of combined experience in the industry and are adept at taking tried and verified strategies and melding them with the latest demographic thencioeconomic trends and state of the art technology. Looking at it other way; in the current employment market, where working for a corporate is suffering a crisis of employee confidence, they have hit the sweet spot where self employment in a home based business intersects with the micro-organism reach of social networking.
Value systems like the balanced card and triple bottom line (the "three pillars" - people, planet, profit ) that have become popular in forward thinking corporations are now being adopted soulally by enlightened employees. They had discovered that actually achieving work/life balance spell employed by corporate Masters driven by quarterly shareholder coverage is an urban myth. These executives and managers are making the decision (granted redundance and corporate failure are sometimes forcing their hand) to take responsibility for their own commercial enterprise destiny and discovering that working for themselves with the right business model really can deliver a life/work balance.
This company now provides an chance where all of the three pillars can be attained by driven individuals. Participants generate income for their own households and at the same time deliver monetary resourc for crisis relief also as humanitarian and environmental causes. Being in-tune with market trends the company has responded to one of the most Googled commercial enterprise phrases, "residual income" (circa ten million results) so, together with high-percentage gross profits are two of the key design criteria for the compensation system. Low entry costs combined with a extremely machine-driven gross revenue process makes for a simple yet extremely remunerative home based business.
Clearly working in that rather chance is not for everyone. High levels of soulal wholeness are without doubt a pre-requisite. The target market is clearly extremely energized self starters with a desire to be a force for positive change in the world. It will also appeal to savvy professionals (or couples for that matter) with a strong aspiration for soulal commercial enterprise accountability. The current surfeit of retrenched and unemployed executives and managers on one hand and enlightened multi-level marketers will without doubt offer an ample supply.
Having said that it is not for everybody, it clearly is already an attractive proposition for many. The speed at which the company is growing exhibits a micro-organism trend-line. Even before the public launch in July 2010 there were early adopters on five continents who are already earning and contributing.
This community of philanthropreneurs has completed that competition is no thirster enough for long term viability and winner and together is carving out a new integrated value market niche, following the "Sur/Petition" business scheme advanced by other creative innovator, Edward de Bono.
Undoubtedly in the future copy-cat companies will see the winner and attempt to mimic what this company has pioneered, but they remain the innovator.
