As I have said before, list building is the way to enter marketing. But I'm also going to say, another best way to market is joint ventures, hands down. You don't have to have a list and you don't have to be an expert. If you can be the guy who just can do the interview and you can secure the rights to the interview, and if you can take that interview to mortal who does have a list, but doesn't have any marketing, you are set.
You've got an interview, you've got a tool that sells, that you want to hope it sells, if you've done it right and you've done your research and you take your time with it you'll have a good audio interview that will sell either an expertise or a product or a service, that is valuable. It's like a winning gross revenue letter. What's a winning gross revenue letter worth? You know, in a huge market.
I mean if you have a large market on somematter and if you have a gross revenue letter that sells a product and every time you put it on the Internet or every time you armoured it and you tested it, it makes money for you, it's like a money printing machine.
Well, the same matter a good audio interview is like that. It's a valuable plus that you can turn off and turn on anytime you need it. I've got an interview on my site, it's an interview with a cold career expert and I was able to negotiate a good joint venture proposal with him and I went the extra mile to do this interview with him unhampered charge and this has been going on for about five years, peradventur five years I've had this audio on my site and just somehow and first it's a very hot topic; cold career inside the gross revenue field.
A lot of people on the phone want to learn how to cold call and he's a very good seller so once I generate the lead through that sound transcription that plays on my site, it gets downloaded on my site, that is seen on YouTube, seen on Facebook, seen on iTunes and its' seen out there and the intellectual property that I control and it's a bit money machine and it just refers them over to their associate deal, that keeps track of everymatter.
That is really the easiest matter and I don't have to ship a product and all I have to do is that one interview, one time, edit it, catch on done right, set up an associate deal and you want to make a point you can trust the soul and you want to make a point you can control the flow of that lead that you generate because you've endowed a stack of time and effort in creating that sound transcription, that gross revenue piece and you want to make a point you're paid on that.
There are methods that I teach how to do that and it's very important. Every single sound transcription is valuable.
